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WeWork S.L.U. - 500 Yale Avenue North Seattle, WA 98109

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Startup Weekend Redesign Seattle is an opportunity for anyone interested in design and design-thinking to drive ideas that will impact Seattle and beyond.

It will take place Friday Mar 21 to Sunday Mar 23, 2014 at WeWork - South Lake Union thanks to our awesome gold sponsors like:

Smiley face

And our silver sponsors:

Smiley face Smiley face

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs, with events in over 100 countries and 580 cities around the world.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!



Mar 21
  • Doors open & registration begins
  • Dinner & networking
  • Welcome & Speakers
  • Pitches Start
  • Attendees vote for the top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow


Mar 22
  • Arrive, simple breakfast & coffee
  • Teams formed and setting up workspace for the weekend
  • Lunch
  • Call for needs & skills
  • Coaches help teams one-on-one. They are here to help!
  • Dinner
  • Mid weekend check-in, status reports, call for help
  • Finished for the day. You may stay and work as late as the venue will allow


Mar 23
  • Arrive, simple breakfast & coffee
  • Call for help (this is self motivated, so don’t be shy)
  • Lunch
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • Dinner
  • Judging & awards
  • Wrapup
  • Go home!
Platinum Sponsors & Venue
Gold Sponsors

Donald DeSantis

Facilitator   |   LinkedIn

Donald is a cofounder and product designer at Hightower, a company reshaping the world of commercial real estate through technology. Prior to Hightower, he cofounded LIFFFT, a boutique consultancy helping companies like Nordstrom and Microsoft foster innovation internally. A long time ago, he started a recording studio.

Josh Kornfeld

Founder and Principal at Tactile (formerly General Assembly)   |   LinkedIn

After working at design consultancies and OEM start–ups, Josh went solo, focusing on consumer technology, games, and medical products. In 1999, he founded Tactile. With clients that include Tektronix, Fluke, Milwaukee, General Electric, Panasonic, and Genie Lifts, Josh and his new team welcomed the opportunity to design and develop innovative equipment and devices. Under Josh’s leadership, Tactile has grown, expanding its skill set to accommodate increasingly diverse clients that provide medical, consumer medical, and “greater good” products and services. Josh continues to guide his team in designing unique products that will have a lasting impact on both clients and consumers.


Matt Shobe

Entrepreneur, Product & User Experience Expert   |   LinkedIn

Matt is a serial entrepreneur, parallel user experience designer, general aviation pilot, one-time model rocket builder, and sponsor of the HCDE Shobe Prize at The University of Washington.

Currently a designer at AngelList, Matt graduated from University of Washington's HCDE program in 1996, and in addition to co-founding three startups in Chicago (including a co-founding and Chief Design Officer of FeedBurner) he has worked at BigDoor (Chief Design Officer), Google, Microsoft, and Accenture.

He's currently messing with drones in his spare time.

Brad Bouse

Entrepreneur and Designer   |   LinkedIn

Brad Bouse went to film schooI and somehow ended up working at startups. As an early employee, he designed and coded the family tree interface for Geni and the desktop app for Yammer. With Amaranth Borsuk, he wrote the software for Between Page and Screen, a digital popup book of poetry that was written up in Wired, The Economist, and even American Scientist. When he's not looking for funny cat GIFs, he advises and invests in early stage startups. He's currently at work on an interactive installation funded, in part, by The Smithsonian.

Vince Ball

Creative Director, Nytec   |   LinkedIn

Vince was appointed to architect and lead the expansion into a new business venture for Nytec, he is the driving force behind launching Nytec Studios. From designing the world class 20,000 sq ft facility to hiring the best talent, he is driving the vision and business strategy rollout. Studios focuses on end to end product design and development from startups to fortune 100 companies. They deliver world class hardware, software and service integrated product experiences.

As Creative Director, Vince leverages his innate ability to combine business savvy with two decades of design expertise honed while being the design manager for Microsoft Surface. He assures projects deliver to the vision and brand of Nytec's partners while delighting their customers with intuitive products. Vince manages all aspects of the front end process defining and realizing the product experience. Through his interdisciplinary team he delivers insightful research, thoughtful design and innovative solutions that drive awards from industry experts and highly praised reviews from the target consumer.

With over 21 patents spanning physical and digital design interaction and utility, Vince delivers innovative and elegant integrated hardware and software experiences with a passion and intrinsic ability to deliver maintain and align to brand principles.

Ed Nevraumont

CMO, A Place For Mom   |   LinkedIn

Edward Nevraumont is Chief Marketing Officer of A Place for Mom, where he oversees marketing and the company’s overall business strategy.

Before joining A Place for Mom, Nevraumont was Vice President, Customer Loyalty & Database Marketing at Expedia, the world’s largest travel company. Previously, he was at McKinsey & Company, a global management consulting firm, where he specialized in operations, marketing, and strategy.

Nevraumont holds an MBA from The Wharton School of the University of Pennsylvania. He also earned both a master’s degree in industrial relations and a Bachelor of Science in Physics from Queen’s University in Canada.

Strath Shepard

Creative Director, Nordstrom   |   LinkedIn

A Northwest native, Strath Shepard worked as a graphic designer and art director in New York for Visionaire, V Magazine, Martha Stewart, and the American Museum of Natural History for almost ten years before returning to Seattle in 2008 and launching his own studio and magazine, Pacific Standard. He is currently a creative director at Nordstrom.

Silver Sponsors
Contributing & Prize Sponsors

Alec Matias

Co-founder & Chief Hustler - Pawzii   |   LinkedIn

Alec founded Pawzii, a Seattle startup focused on improving animal welfare and healthcare worldwide. He has been leading vision and efforts on several products that improve productivity and revenue generation for animal shelters. His startup is currently participating in the 9 Mile Labs accelerator.

Prior to founding his own company, Alec worked as a front end developer at companies such as Zillow, NFL, and NBC. He can assist teams with a wide range of issues, from the process of creating your own startup, to helping with your web solution.

Mike Lemmon

UX Expert - Artefact   |   LinkedIn

Mike’s background blends industrial design and user experience. Prior to Artefact, he worked as a product and UX consultant in Seattle, and spent eight years in Portland working as a Creative Director and Interaction Designer at Ziba Design. He also spent time at Intel’s User-Centered Design Group. He holds a Bachelor of Science in Industrial Design from Western Washington University and has worked natively in technology, beginning at various dot-coms and design agencies creating products, web applications, and motion graphics.

Chris Munroe

Senior Graphic Designer - Killer Infographics   |   LinkedIn

Chris Munroe is a senior graphic designer at Killer Infographics where he illustrates stories and constructs unique ways to visualize data. He also spends time as a mentor dispensing advice and encouragement to students pursuing creative professions. Before his adventures in Seattle, Chris worked for the Bellingham tech startup Creosity designing print collateral and user experience for the customer-facing CMS. He earned his Bachelor of Arts at Western Washington University where he studied new media design, art history, and aspects of psychology.

In 2013 Chris received a Gold Award in Media from the 43rd Annual Creativity Awards for his skills in graphic design and technical illustration. On top of his current position at Killer Infographics, Chris works on an array of meaningful freelance projects.

Philip Kimmey

Co-Founder & Director of Software Development -   |   LinkedIn

Since co-founding Rover at Startup Weekend in 2011, Phil has taken the company from the seeds of an idea to the leading online dog boarding marketplace.

Phil became immersed in the world of software at an early age and is currently taking a leave of absence from Washington University in St. Louis to lead the engineering team.

For Phil, the most exciting part about working on Rover is combining his love of dogs with his passion for startups and "getting stuff done".

Justin Soliz

Senior Developer - Avalara   |   LinkedIn

Justin Soliz is a senior developer on the Avalara UX team. Prior to Avalara, he cofounded a mobile payments platform. He was introduced to programming at a very young age, but actually pursued a degree in music performance. He enjoys rock climbing and ultimate frisbee in his free time. Find Justin for help with any Javascript framework and Git.

Eva Conner

Director of Business Development - Tactile   |   LinkedIn

Eva Conner is a a translator, connector and liaison for creative and technical professionals. She is currently Director of Business Development for Tactile, a high-touch product and interaction design firm in Seattle. Working with influential and emerging brands, Tactile designs the physical and user experience of products from medical devices to game consoles, professional-grade industrial equipment and technology for global good.

Before joining Tactile, Eva managed social media for the University of Washington, led small-scale branding initiatives and coached nonprofit executives.

Deniz Anders

National Topshop Director at Nordstrom   |   LinkedIn

Deniz Anders has over 14 years of strategy and execution experience in e-commerce, omni-channel, merchandising, marketing and public relations. Currently, Deniz is the National Topshop Director at Nordstrom supporting merchandise buying/planning and all visual, logistics and marketing efforts to drive profitable growth of the British brand in stores and online. Deniz has held various leadership roles at Nordstrom including Marketing Director for its Designer division, and as a Public Relations Director and company spokesperson.

Olen Ronning

UX Expert - Artefact   |   LinkedIn

Olen is the perfect combination of designer and technologist and believes great products also require their perfect combination. Being Artefact’s longest standing designer, he’s been involved in almost all of Artefact's award-winning products in photography, medical information systems, and re-imagining the printer of the future.

Gregor Schmidt

Co-Founder and Creative Technologist - Studio 5 Innovation   |   LinkedIn

Gregor is a Co-Founder and Creative Technologist / Digital Strategist at Studio 5 Innovation, a digital marketing agency based in Seattle. Studio 5 Innovation specializes in combining innovative strategies with visual storytelling to create compelling brands for emerging technologies and startup companies across the US and Asia.

Gregor has been active in the area of visual communication and marketing for over 20 years. Always interested in the visual arts Gregor was a photo journalist and commercial photographer in Vancouver, Canada, for many years before moving to the US. After earning degrees in visual communication and marketing in California he moved to Seattle in 1990, and has been involved in a number of startups, creative and advertising agencies, and digital imaging firms.

In addition to his many roles at Studio 5 Innovation Gregor is also a consultant on adaptive design, software development and usability, and information architecture for companies including Amazon, Adobe Systems, and Microsoft. He has recently be named Chapter Representative of the Seattle Adobe InDesign User Group, and also serves on the Communications and Marketing Committee of the Downtown Seattle Association (DSA).

Born in Germany, Gregor has lived in Switzerland, Italy and England before coming to Canada and the US. He is married to renowned Japanese photographer and designer Hiroko Saita. The couple and their two cats Goma and Pixel live in Pioneer Square and are very active in their neighborhood as well as the Seattle arts community.

Paige Pauli

UX Designer - Simply Measured   |   LinkedIn

Paige Pauli is a UX/UI designer and front-end developer at Simply Measured where she designs both customer-facing and in-house software. In addition to Simply Measured, she teaches UX design and front-end development to high school students at Seattle Academy every morning. Prior to joining the Simply Measured team, Paige worked for zulily and consulted for various Seattle startups, including RelocationOnline, QThru, Evri, Ador (with Design Commission), and Founder's Co-op.

Paige is an instructor for the Seattle chapter of Girl Develop It, serves as a member on the Seattle Academy Alumni Board, and serves on the Board of Directors for Thrive Through Cancer, providing support for the young adult cancer community in Seattle.

She lives on Queen Anne Hill with her husband, renovating their 1910 fixer-upper. In her spare time, she enjoys hand-lettering, dancing, and posting way too many photos of her cat on Instagram.

Tolis Dimopoulos

Outsourced General Counsel and Seed Stage Attorney to Startups   |   LinkedIn

Tolis serves as outsourced general counsel and early stage attorney for entrepreneurs, startups and emerging growth companies focused on the technology, biotech/biomed, and cleantech sectors. He provides strategic legal and business advice related to entrepreneurship, fundraising, business structure and formation, business agreements and negotiation, HR and employment matters and counseling, company governance, SEC reporting, and regulatory compliance and counseling.

Carter Rabasa

Developer Evangelist Manager @Twilio   |   LinkedIn

Carter Rabasa has been coding since he was 14 and has built web software using a variety of tools, including PHP, J2EE, Rails & Node. He is currently a Developer Evangelist for Twilio and helps developers build powerful communications applications.

In his spare time, he is the founder of the CascadiaJS conference, Vancouver Dev Week, Sports Hack Day and helps to organize the SeattleJS and Seattle Mobile Web Apps meetups. He is also the founder of DevLocal, a coworking space for developers in Fremont.

Jared Randall

VP Design Director, Tactile

Jared serves as Design Director, specializing in technology products and Interaction Design. Joining Tactile in 2003, Jared led many early successes and later pioneered Tactile’s user–interface design offering. He has managed more than 100 projects that include peripherals for Xbox, multiple Microsoft products, as well as products for GE Home Appliance, Milwaukee, Tektronix, and Fluke.

Ewelina Kieley
Chris Fryer
Chris De La Fuente
Victoria (Tori) Salvatore
Joe Shoop
Elizabeth (Liz) Kueper
Stephen Prockow
Frank Skyler Kidd
Seijen Takamura
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